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AFP International Fundamentals of Fundraising Course

August 2 - 3, 2017

The AFP Fundamentals of
Fundraising Course

Brought to you by
the AFP Western Massachusetts Chapter
in partnership with the AFP Northern New England Chapter

Wednesday, August 2 and Thursday, August 3, 2017 from 8:00 AM - 5:30 PM daily


Greenfield Community College (President's Conference Room),
One College Drive, Greenfield, MA  013011

AFP Members* $390/per person and all others $490/per person.

By Monday, July 17, 2017

For more information or to register, click here.

CFRE Credits: Full participation in the AFP Fundamentals of Fundraising Course is applicable for 16 points of CFRE Credit in Category 1.B - Education of the CFRE International application for initial certification and/or recertification.

The AFP Fundamentals of Fundraising Course offers a complete overview of the development function, featuring the most current information and techniques. This 16 hour intensive program will provide an overview of skills, techniques, and program components for individuals with 0 to 4 years of fundraising experience and is presented through lecture, case studies, and the encouragement of participant dialogue.

The seven modules of The AFP Fundamentals of Fundraising Course and faculty* are:

Module 1: Overview of Fundraising - Kathleen Kelly, CFRE, CPA, Consultant
Module 2: Developing an Integrated Fundraising Program - Diane Dukette, MBA, Cooley Dickinson Health Care
Module 3: Marketing for Ongoing Success - Christine Homa, JD, Achieve Hartford
Module 4: Building & Sustaining Relationships - Abbie von Schlegell, CFRE, a. von schlegell & co.
Module 5: Securing the Gift - Kate Villa, CFRE, CCS Fundraising
Module 6: Volunteers - Partners in Fundraising - Christina Cronin, CFRE, CGS, Baystate Health Foundation
Module 7: Management & Accountability - Beverly L. Herbert, MCP, MDiv., CFRE, The Herbert Group

 * Faculty subject to change.

For more information or to register, click here.

Who should attend? This course is designed for:

- fundraising professionals with 0 to 4 years of experience. 

- others who have responsibility for the development function such as:

  • executive directors;
  • directors and vice presidents of development;
  • program managers;
  • special event coordinators;
  • communications staff; and
  • leadership volunteers for local nonprofits and foundations.

- individuals who are transitioning into the sector and

- those new to the development field.

Participants will learn how to organize and manage fundraising programs, gain basic skills in a variety of techniques, and prepare for a career in development.

Boards, Trustees and CEOs will discover useful tools to change the direction and clarify the expectation of the development office.

Volunteers will find this course a valuable preparation for gift solicitation. 

Scholarships: At least three (3) $200 scholarships will be available for AFP members and persons who work at small organizations that meet these requirements (an operating budget of less than $1,000,000; a fundraising department with less than two (2) full time equivalent (FTE) staff; organization is individually incorporated or otherwise organized as a separate entity in the laws of the specific country; and organization is not affiliated with a larger institution supporting their operations). Application information will be provided shortly.

Sponsorship opportunities available.

For more info or to register, click here.

Questions: Contact AFP WMA Chapter at 413-731-8595 or


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